Whitepages.com Opt-Out & Remove Your Info [2022] | Incogni

Long gone are the simpler times when people had to scour the pages of a phonebook just to find someone’s phone number. These days you can find way more than contact details on people search sites like Whitepages. If that sounds concerning, as it should, you’ll want to opt out of Whitepages and any other websites that sell your data online.

Unfortunately, Whitepages has a lengthy and demanding opt-out process. It doesn’t stop at filling out the usual opt-out form. You also need to give a reason for wanting them to delete your data and prove your identity with a phone call.  

Worse still is that Whitepages is only one of 4,000 data brokers operating worldwide. And each data broker has its own opt-out process you should follow to take your personal information off their database. 

If it sounds like too much work, you can automate the data removal process for dozens of sites at once with a subscription to Incogni!

In the meantime, you can get started on your data removal journey by following our quick, step-by-step Whitepages opt-out guide below!

Opt-out process: 15-20 minutes

Removal Requirements: Phone number

Updated: May 23, 2022

Whitepages opt-out video guide

Removing your data doesn’t have to be complicated

It’s easy for data brokers to get a hold of your most sensitive information. We believe taking your data off the market should be just as easy!

For just $5.79 per month, Incogni automatically sends out dozens to even hundreds of opt-out requests at once.

Don’t waste any more time opting out one by one. Let us deal with data brokers, so you don’t have to!

What is Whitepages.com? 

Whitepages is a people search data broker that provides online directory, screening, and background check services to both consumers and businesses. They sell some of the most comprehensive personal profiles of over 275 million people across the United States.

The personal information Whitepages collects and sells includes:

  • Full names
  • Age
  • Contact information
  • Addresses
  • Financial records
  • Professional lisences 
  • Search statistics 
  • Background checks
  • Information about relatives
  • Traffic records
  • Business details
  • Carrier information
  • Criminal records
  • Lien records 
  • Property details

With the alarming level of detail Whitepages aggregates, there is an equally high level of associated risk to the individuals whose data they sell. Cybercriminals can use information from data brokers for phishing, scams, identity theft, online harassment, stalking, or blackmail. 

The only way to ensure you are not exposed to unnecessary risks is to keep your data off Whitepages and other People Search Sites.

How to opt out and remove info from Whitepages.com

featured image for whitepages opt out guide

Step-by-step Whitepages.com opt-out guide

Total Time: 15 minutes

1) Go to the Whitepages opt-out page and enter your details

Opt out of Whitepages step 1

Go to the Whitepages opt-out page and enter your full name, city, and state in the search bar to look up your listing.

2) Select your profile and click “View Full Report”

Opt out of Whitepages step 2

Once you have found the correct listing, click “view details.”

3) Copy the URL from the browser address bar

Opt out of Whitepages step 3

Once you have opened your listing, copy the URL.

4) Paste your profile URL to start the opt out process

Opt out of Whitepages step 4

Head back to the Whitepages opt-out page, paste the URL and click “next.”

5) Verify the listing is correct

Opt out of Whitepages step 5

Check to make sure all of the information is correct and belongs to you, then click “remove me.”

6) State your reason for removing your data

Opt out of Whitepages step 6

Select one of the four given opt-out reasons from the dropdown menu, add a comment (optional), and click “next.”

You will be given the following options for opt-out reasons:
– My profile information is incorrect. 
– I am receiving spam calls and junk mailing.
– I am being harassed or stalked by someone. 
– I just want to keep my information private.

7) Enter your phone number

Opt out of Whitepages step 7

Whitepages requires your phone number to verify your identity with an automated call. Enter your complete and correct phone number, tick the box agreeing to the terms, and click “call now to verify.”

Whitepages will likely call you very soon, so be ready to answer the call to verify your identity. If you enter your phone number incorrectly or fail to answer their call quickly, you will have to restart the opt-out process.

8) Enter the verification code

You will see a verification code displayed on your screen. When you receive a call from Whitepages, you will have to dial this verification code to complete their identity verification. 
Their automated messaging system will confirm that your opt-out request has been accepted.

9) Opt out from Whitepages Premium

Even if you delete your information from Whitepages, it will still show up on Whitepages Premium search results. To prevent this, you’ll need to complete a separate opt-out process for their premium site. The good news is that the process is almost identical.

10) Don’t stop at Whitepages!

You are not entirely done yet. Although you completed the Whitepages opt-out process, there are loads of other People Search Sites collecting and selling your data to third parties. While removing your data from Whitepages takes you in the right direction, it isn’t enough to keep your data private.

Check out our other guides below to opt out from some of the other biggest data brokers in the data trade business. 

Alternatively, you can subscribe to Incogni to automatically remove your data from dozens of data brokers with just a few clicks!

Alternative Whitepages opt-out methods

If you don’t want to use the Whitepages opt-out form, you can try to contact Whitepages directly with your data removal request by email or post.

You should receive a response to your data removal request within 30 days of submission.

Take your data off the market with Incogni

Your data is worth more than oil in the digital age and data brokers are making bank at your expense. Remove and keep your personal information off these websites with Incogni!

Subscribe to Incogni for just $5.79 per month and get: 

  • A fully automated service
  • Removal from the biggest data brokers in the industry 
  • Regular progress reports


How does Whitepages get your info?

Whitepages collects data from various sources like public records, social media, phone companies, other data brokers, and other third-party sources. They constantly scrape the internet for the most up-to-date and complete information.

How Quickly will Whitepages delete my data after I submit an opt-out request?

Whitepages will delete your data within 24 hours of receiving your data removal request. 

How long will it take to opt out of Whitepages?

The Whitepages opt-out process is longer and more complicated than usual and should take around 15 – 20 minutes to submit.

Will Whitepages collect my data again once I opt out?

Whitpages may add your data to their website again after some time. This depends on how often they update their database and whether they can identify that the data belongs to you.

To keep your data off Whitepages and similar websites automatically, try Incogni.

Do I have to use the Whitepages opt-out form to delete my listing?

You don’t have to use the Whitepages opt-out form to remove your data from their website. You can also email them at [email protected] or send a letter to Whitepages Privacy Manager, 2033 Sixth Avenue Suite #1100, Seattle, WA 98121

Is Whitepages free?

The standard Whitepages service is available for free to anyone, meaning that anybody can access the information on their website worldwide with little to no restriction. They also provide a premium membership that is only available to US residents.

How much does Whitepages cost?

While the standard Whitepages service is free, they also offer a monthly subscription and one-off reports:

  • Premium lookup – $1.99
  • Contact lookup – 3.99
  • Contact lookup (3x bundle) – $7.99
  • Background report – $9.99
  • Background report (3x bundle) – $16.99
  • Full story plan – $14.99

Does the Whitepages removal process cost money?

No, the Whitepages removal process is free. Avoid making a payment at any stage. Be aware that websites asking you to make a payment for removing your data from Whitepages could be part of an online scam.

Will Whitepages remove all of my data?

Whitepages will remove all of the data from your listing. However, they may have multiple listings under the same name. You should ensure you find all of the data associated with you and complete the Whitepages listing removal for each listing.

Is Whitepages legal?

Yes, Whitepages operates within the law and is subject to data privacy regulations such as the California Privacy Privacy Act (CCPA) or the General Data Protection Regulation (GDPR).

You have the right to:

  • Know what data they collect and how they use it,
  • Ask them to delete your data,
  • Ask them to stop selling or trading your data.

How does Whitepages.com collect my information?

Whitepages collects data from various sources such as public records, social media profiles, and other data brokers.

What is Whitepages.com used for?

Both consumers and businesses use Whitepages to verify identity, do background checks, and conduct fraud screenings. Though it is strictly against their terms of use, cybercriminals may use the information on Whitepages for fraudulent activity.

We recommend you opt out of Whitepages and similar sites to avoid these dangers. You can automatically remove your data from data brokers with an Incogni subscription.

What information does Whitepages share?

Whitepages has some of the most comprehensive personal profiles available online. The data they collect and share includes, but is not limited to, your:

  • Full name
  • Age
  • Landline number
  • Cell phone number
  • Business phone number
  • Current address
  • Past addresses
  • Financial records
  • Professional licenses 
  • Search statistics 
  • Background checks
  • Information about relatives
  • Traffic records
  • Carrier information
  • Criminal records
  • Lien records 
  • Property details

What other data brokers have my data?

With around 4,000 data brokers in the data trade, there could be loads of companies buying, selling, and trading your personal information. Exactly which of these have your data depends on your location and other factors. In some states, like California, you can find a public data broker registry to help you get started.

To automatically narrow down which data brokers have your personal information and keep it off their databases, subscribe to Incogni!

How to opt out of Whitepages and remove your info in 10 steps